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Management of Thai Firms in the New Millennium for Sustainability
Journal
University of the Thai Chamber of Commerce Journal
Publisher(s)
Chulalongkorn University Printing House
University of the Thai Chamber of Commerce
Date Issued
2008
Author(s)
Other Contributor(s)
University of the Thai Chamber of Commerce. Journal Editorial Office
Abstract
This paper proposes to incorporate His Majesty King Bhumipolûs philosophy ofSufficiency Economy into a new model for doing business as a logical approach to a sustainable and successful business endeavour. The concept of Sufficiency Economy was initially formulated for rural development, mainly in the agricultural sector; but it has gained currency and recognized as a valuablemodel applicable to individuals, groups, business firms, to countries and eveninternational communities.
ISSN
0125-2437
Access Rights
public
Rights
This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
Rights Holder(s)
University of the Thai Chamber of Commerce
Bibliographic Citation
Ajva Taulananda (2008) Management of Thai Firms in the New Millennium for Sustainability. University of the Thai Chamber of Commerce Journal Vol.28 No.2.
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