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  5. The Service Brand Loyalty of Discount Store in Thailand
 
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The Service Brand Loyalty of Discount Store in Thailand

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File(s)
 4498fulltext.pdf (600.52 KB)
Author(s)
Chantrathada, Varisa
Other Contributor(s)
University of the Thai Chamber of Commerce. Graduate School
Publisher(s)
University of the Thai Chamber of Commerce
Date Issued
2007
DOI
10.14458/UTCC.the.2007.6
Resource Type
Text::Thesis::Master thesis
Language
English
Subject(s)
Brand name products
Brand loyalty
Discount houses (Retail trade) Thailand
Degree Level
masters
Degree Department
School of Business
Degree Grantor
University of the Thai Chamber of Commerce
Access Rights
Open access
Rights
This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
Rights Holder
University of the Thai Chamber of Commerce
Bibliographic Citation
Varisa Chantrathada (2007) The Service Brand Loyalty of Discount Store in Thailand.
URI
https://hdl.handle.net/20.500.14437/2772
Views
10
Acquisition Date
Jun 4, 2026
Downloads
419
Last Month
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Acquisition Date
Jun 4, 2026
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