Please use this identifier to cite or link to this item: https://utcc-dspacecris.eval.plus/handle/6626976254/302
Title: Communicating 7 Greens Concept for Sustainable Tourism of Bangkla Chachoengsao Province's Floating Market
Authors: Ponanake, Pareeyawadee 
Issue Date: 2012
Publisher: Chulalongkorn University Printing House
University of the Thai Chamber of Commerce
Source: Pareeyawadee Ponanake (2012) Communicating 7 Greens Concept for Sustainable Tourism of Bangkla Chachoengsao Province's Floating Market. University of the Thai Chamber of Commerce Journal Vol.32 No.3.
Abstract: The purpose of this article is to propose guidelines for sustainable tourism as per the 7 Greens concept. The objective is to communicate this concept through Bangkla's local residents and tourist who visit Bangkla, Chachoengsao Province, to eat and shop for souvenirs. In addition, the 7 Greens concept is part of a campaign under the Tourism Authority of Thailand's project called: "New Heart Visiting, Thailand Sustainability". The purpose of this campaign is to reduce global warming. Furthermore, the 7 Greens concept is one of the strategies for driving sustainable tourism. Currently, in the Bangkla Floating Market, there is a new activity called "Candle Market" to support the 7 Greens Concept and to add value for tourism.
URI: https://scholar.utcc.ac.th/handle/6626976254/302
ISSN: 0125-2437
Rights: This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
Appears in Collections:JEO: Journal Articles

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