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dc.contributor.authorTheppitak, Taweesak
dc.contributor.authorPrasertsun, Nattaporn
dc.contributor.authorPanomupatam, Chanikan
dc.contributor.otherUniversity of the Thai Chamber of Commerce. Journal Editorial Office
dc.identifier.citationTaweesak Theppitak, Nattaporn Prasertsun, Chanikan Panomupatam (2012) Impact Assessment of the China-ASEAN Free Trade Agreement (CAFTA) on Thai Enterpreneurs. University of the Thai Chamber of Commerce Journal Vol.32 No.1.
dc.description.abstractThis study presents an attitude and opinion of Thai firms concerning the Trade Liberalization Agreement between ASEAN-China(ACFTA). The 680 questionnaires were distributed to the top and middle managers in Thai companies which have been importing from or exporting to China. The rate of response was 95.9 percent from 652 returned questionnaires were By category, 300 questionnaires were sent to importing companies and 277 of them were returned with a rate of response of 92 percent Furthermore, 380 questionnaires were sent to exporting companies and 375 questionnaires were returned with a rate of response of 98.7 percent. The results show that Thai SME firm operations are impacted in the short-term period and large firms in the long term. The adaptive strategy is focusing on exporting of unique Thai products and building strategic alliances with Chiness firms, including changing from competition to cooperation. The study also provides recommendation for enhancing a sustainable competitive advantage for Thai firms.
dc.publisherChulalongkorn University Printing House
dc.publisherUniversity of the Thai Chamber of Commerce
dc.relation.ispartofUniversity of the Thai Chamber of Commerce Journal-
dc.rightsThis work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject.otherInternational Economics
dc.titleImpact Assessment of the China-ASEAN Free Trade Agreement (CAFTA) on Thai Enterpreneurs
dc.typeJournal article
dc.rights.holderUniversity of the Thai Chamber of Commerce
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